Sift provides live graphs for continuous business performance monitoring.
A set of out-of-the box live graphs are provided and additional live graphs can be configured using any of the active Indicators or Events running in Sift. Graphs can be used to display customer-level, segment-level or enterprise-level activity across the entire customer base.
A specific benefit for Behavioural Events is they can immediately be monitored once activated. Live event monitoring provides the user with an immediate view on how the Event is performing. With this immediate impact analysis the user is able to easily tweak the Event criteria and continue to see the resulting impact in real time. This is an extremely powerful tool for the business users creating and deploying Events as they get immediate feedback on whether or not their event condition is performing in the way expected.